Marketing for aesthetic practices from beauty & spa

We specialise in the marketing requirements and needs of the body-related services sector. The challenge in your environment lies in particular in presenting your sophisticated services from practice in an attractive way in the digital world in order to attract your future customers.

innovative and creative partner to achieve this goal. Set high standards for your online and offline customer communication with praxivisio’s holistic marketing concept.

We put your vision into practice!

Hairdresser advertising & web design for hairdressers

Marketing for nails, cosmetics & beauty

Marketing wellness, spa, meditation und sport

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Customer satisfaction & customer acquisition

…Seek and you shall find! Create maximum findability and reach via a professional website, search engine optimisation (SEO) and social media.

…Enable your customers to book appointments online 24/7 & from anywhere.

…Inform your customers in online and offline media about services, values & key facts such as prices and opening hours.

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Time & cost saving

…Around 48% of appointments in hair salons are booked before or after opening hours1. Make use of this potential with the help of your own cost-effective online appointment booking on your website.

…Digitalised processes in the workflow create time for the essentials – namely for your professional service to the customer.

…Exploit your market potential to the fullest extent and don’t let your competitors snatch away any customers. Rely on professional search engine optimisation (SEO).

Sources
1 Ndevor Systems Ltd.: “Online-Terminplanung für allgemein mehr Buchungen”, unter: https://bit.ly/3BfYU8S (abgerufen am 25.10.2021).
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Branding, image & competitive advantages

…Set yourself apart from the competition with your branding and create an unmistakable recognition value in the market.

…A well thought-out & holistically communicated corporate design suggests professionalism & quality.

…Professionalism in image, design and processes does not leave potential employees cold – rely on good personnel marketing.

praxivisio sheet favicon

Our marketing services: Bookable as a package or individually

Book your desired service for your salon / studio individually or put together your individual package from our marketing services catalogue. As a full-service agency, we offer you online and offline marketing from a single source and according to your needs & requirements.

We are also happy to advise you on the conception of your marketing strategy and / or the choice of a sustainable marketing mix. Simply get in touch with us!

Strategy, corporate design & print

.marketing strategy

.name finding & trademark registration

.corporate design: logo, colours, fonts e.g. wellness logo, spa log, beauty studio logo

.print equipment e.g. cosmetics flyer

Website conception & creation

.domain, server setup & programming e.g. hairdresser website, yoga website, beauty salon website, wellness website

.consultation & implementation online appointment booking

.editing & multilingualism

.Search Engine Optimisation (SEO)

.photo shoot, image packages & videos

Website support packages

.Online marketing support (SEO)

.Online appointment booking updater

.Website security & maintenance and privacy updater

.Website change updater

Campaigns: social media, Google advertising, PR

.social media + campaigns

.Google advertising (Google Ads)

.public space & public transport

.press

Marketing all-in-packages for beauty & spa

Are you opening a new aesthetic practice, studio, salon or would you like to modernise an existing concept with holistic marketing? Our all-in packages Website Beginner, Basic, Advanced and Professional are the perfect solution according to your needs. From spa logo, hairdresser website and print materials for the beauty salon to photo packages, with our all-in packages we offer you complete solutions at excellent conditions and with the highest quality standards. Together we create a valuable and holistic brand.

Web Beginner

Corporate Design

Logo design:

Redesign or revision

Word or figurative mark

Up to 3 design drafts + 3 favourite correction loops

if desired, registration of your logo with the Patent and Trademark Office – plus 290 €

Colours & fonts:

Definition of your individual colour palette (house colours)

Definition of your house font for web & print

You will receive a from us in PDF corporate design manual format as your personal brand reference book for internal and external communication.

Website with 1 page / Onepager

1 Main page / Onepager + Imprint and data protection

modern & extensible WordPress CMS

responsive web design

2 website layouts + 3 customisation loops of your favourite

Coming soon preview page

404 page for error messages

Contact form integration

Google Maps integration

Social media links

Domain & hosting

Domain consulting, purchase & registration

Server setup

Setting up the website technology

Setting up e-mail boxes

Online appointment booking

Advice according to your wishes & requirements

Coordination of facility management between. Practice & provider

Implementation on your website

Please note: the costs incurred by the operator of the online scheduling software (e.g. set-up costs, monthly fees) are invoiced separately and are not included in the package price.

Website editing, SEO & multilingualism

individual & reader-friendly text design

Search engine optimisation of the texts

Search engine optimisation of the website

Translation of the website into 1 other language

Google & Bing implementation of the website

Creation of a Google My Business entry

Setup Google Anayltics

Creation of 1 social media presence

 

Website Datenschutz

SSL certificate implementation

Cookie banner integration

Imprint – daily updated

Privacy policy – daily updated

 

Recommendation: Always keep your imprint and data protection up to date in accordance with the latest legal amendments – use our convenient data protection updater service for this.

Print equipment for aesthetics

Business cards: 1,000 pieces

Appointment cards / recommendation cards: 1,000 pieces

Appointment slips / notepads / prescription pads: 100 pads 50 sheets each

Stationery print & digita: digital as MS Word file according to DIN 5008; print 2,000 pieces

Envelopes: 2,000 pieces

Presentation folders: 100 pieces

Postcard / Info card: 500 pieces

Flyer incl. Texting: 6 pages, 500 pieces

Brochure incl. Texting: 8 pages, 250 pieces

Stamp: 1 piece

Practice sign inside / outside: 1 piece

Forms e.g. medical history sheet – on request additionally as a fillable PDF document plus 149€: 2-sided, 2.500 piece

 

We design your practice stationery individually with your logo and in your corporate design.

All print products are incl. Printing & shipping for the specified versions. – View our print catalogue here. For desired special formats, special papers, refinements or higher shipping weights due to larger purchase quantities, additional costs may apply.

Photo shoot & stock images

Photo shooting package S – pprox. 2 h on location, 2-3 portraits or 1 team photo, 1 posed situation, photos of 1 room, 1-2 outdoor photos, 2-3 details

Photo shooting package M – pprox. 4 h on location, 4-5 portraits or 4 portraits & 1 team photo, 2-3 posed situations, photos 2 rooms, 2-3 outdoor photos, 3-4 details

Photo shooting package L – the whole day or 7-8 h, up to 10 portraits or 8 portraits & 1 team photo, 5-6 posed situations, photos of 2-3 rooms, 2-3 outdoor photos, various details

5 stock images incl. Image research and image licence purchase

10 stock images incl. Image research and image licence purchase

15 stock images incl. Image research and image licence purchase

 

You can find more information about the photo shoot in our terms and conditions.

Basic Aesthetic

Corporate Design

Logo design:

Redesign or revision

Word or figurative mark

Up to 3 design drafts + 3 favourite correction loops

if desired, registration of your logo with the Patent and Trademark Office – plus 290 €

 

Colours & fonts:

Definition of your individual colour palette (house colours)

Definition of your house font for web & print

You will receive a from us in PDF corporate design manual format as your personal brand reference book for internal and external communication.

Website with 1 page / Onepager

1 Main page / Onepager + Imprint and data protection

modern & extensible WordPress CMS

responsive web design

2 website layouts + 3 customisation loops of your favourite

Coming soon preview page

404 page for error messages

Contact form integration

Google Maps integration

Social media links

Domain & Hosting

Domain consulting, purchase & registration

Server setup

Setting up the website technology

Setting up e-mail boxes

Online appointment booking

Advice according to your wishes & requirements

Coordination of facility management between. Practice & provider

Implementation on your website

Please note: the costs incurred by the operator of the online scheduling software (e.g. set-up costs, monthly fees) are invoiced separately and are not included in the package price.

Website editing, SEO & multilingualism

individual & reader-friendly text design

Search engine optimisation of the texts

Search engine optimisation of the website

Translation of the website into 1 other language

Google & Bing implementation of the website

Creation of a Google My Business entry

Setup Google Anayltics

Creation of 1 social media presence

 

Website Datenschutz

SSL certificate implementation

Cookie banner integration

Imprint – daily updated

Privacy policy – daily updated

 

Recommendation: Always keep your imprint and data protection up to date in accordance with the latest legal amendments – use our convenient data protection updater service for this.

Print equipment for aesthetics

Business cards: 1,000 pieces

Appointment cards / recommendation cards: 1,000 pieces

Appointment slips / notepads / prescription pads: 100 pads 50 sheets each

Stationery print & digita: digital as MS Word file according to DIN 5008; print 2,000 pieces

Envelopes: 2,000 pieces

Presentation folders: 100 pieces

Postcard / Info card: 500 pieces

Flyer incl. Texting: 6 pages, 500 pieces

Brochure incl. Texting: 8 pages, 250 pieces

Stamp: 1 piece

Practice sign inside / outside: 1 piece

Forms e.g. medical history sheet – on request additionally as a fillable PDF document plus 149€: 2-sided, 2.500 piece

 

We design your practice stationery individually with your logo and in your corporate design.

All print products are incl. Printing & shipping for the specified versions. – View our print catalogue here. For desired special formats, special papers, refinements or higher shipping weights due to larger purchase quantities, additional costs may apply.

Photo shoot & stock images

Photo shooting package S – pprox. 2 h on location, 2-3 portraits or 1 team photo, 1 posed situation, photos of 1 room, 1-2 outdoor photos, 2-3 details

Photo shooting package M – pprox. 4 h on location, 4-5 portraits or 4 portraits & 1 team photo, 2-3 posed situations, photos 2 rooms, 2-3 outdoor photos, 3-4 details

Photo shooting package L – the whole day or 7-8 h, up to 10 portraits or 8 portraits & 1 team photo, 5-6 posed situations, photos of 2-3 rooms, 2-3 outdoor photos, various details

5 stock images incl. Image research and image licence purchase

10 stock images incl. Image research and image licence purchase

15 stock images incl. Image research and image licence purchase

 

You can find more information about the photo shoot in our terms and conditions.

Advanced

Corporate Design

Logo design:

Redesign or revision

Word or figurative mark

Up to 3 design drafts + 3 favourite correction loops

if desired, registration of your logo with the Patent and Trademark Office – plus 290 €

 

Colours & fonts:

Definition of your individual colour palette (house colours)

Definition of your house font for web & print

You will receive a from us in PDF corporate design manual format as your personal brand reference book for internal and external communication.

Website with up to 5 pages

up to 5 main, sub or contribution pages + imprint and data protection

modern & extensible WordPress CMS

responsive web design

3 website layouts + 3 Adjustment loops of your favourite

Coming soon preview page

404 page for error messages

Contact form integration

Google Maps integration

Social media links

Domain & Hosting

Domain consulting, purchase & registration

Server setup

Setting up the website technology

Setting up e-mail boxes

Online appointment booking

Advice according to your wishes & requirements

Coordination of facility management between. Practice & provider

Implementation on your website

Please note: the costs incurred by the operator of the online scheduling software (e.g. set-up costs, monthly fees) are invoiced separately and are not included in the package price.

Website editing, SEO & multilingualism

individual & reader-friendly text design

Search engine optimisation of the texts

Search engine optimisation of the website

Translation of the website into 1 other language

Google & Bing implementation of the website

Creation of a Google My Business entry

Setup Google Anayltics

Creation of 1 social media presence

 

Website Datenschutz

SSL certificate implementation

Cookie banner integration

Imprint – daily updated

Privacy policy – daily updated

 

Recommendation: Always keep your imprint and data protection up to date in accordance with the latest legal amendments – use our convenient data protection updater service for this.

Print equipment

Business cards: 1,000 pieces

Appointment cards / recommendation cards: 1,000 pieces

Appointment slips / notepads / prescription pads: 100 pads 50 sheets each

Stationery print & digital: digital as MS Word file according to DIN 5008; print 2,000 print copies

Envelopes: 2,000 pieces

Presentation folders: 100 pieces

Postcard / Info card: 500 pieces

Flyer incl. Texting: 6 pages, 500 pieces

Brochure incl. Texting: 8 pages, 250 pieces

Stamp: 1 piece

Practice sign inside / outside: 1 piece

Forms e.g. medical history sheet – on request additionally as a fillable PDF document plus 149€: 2-sided, 2,500 pieces

 

We design your practice stationery individually with your logo and in your corporate design.

All print products are incl. Printing & shipping for the specified versions. – View our product catalogue here. For desired special formats, special papers, refinements or higher shipping weights due to larger purchase quantities, additional costs may apply.

Photo shoot & stock images

Photo shooting package S – approx. 2 h on location, 2-3 portraits or or 1 team photo, 1 posed situation, photos of 1 room, outdoor photos, 2-3 details

Photo shooting package M – approx. 4 h on location, 4-5 portraits or 4 portraits & 1 team photo, 2-3 posed situations, photos 2 rooms, outdoor photos, 3-4 details

Photo shooting package L – the whole day or 7-8 h, bup to 10 portraits or 8 portraits & 1 team photo, 5-6 posed situations, photos of 2-3 rooms, outdoor photos, various details

5 stock images incl. Image research and image licence purchase

10 stock images incl. Image research and image licence purchase

15 stock images incl. Image research and image licence purchase

 

You can find more information about the photo shoot in our terms and conditions.

Professional

Corporate Design

Logo design:

Redesign or revision

Word or figurative mark

Up to 3 design drafts + 3 favourite correction loops

if desired, registration of your logo with the Patent and Trademark Office – plus 290 €

 

Colours & fonts:

Definition of your individual colour palette (house colours)

Definition of your house font for web & print

You will receive a from us in PDF corporate design manual format as your personal brand reference book for internal and external communication.

Website with up to 10 pages

up to 10 main, sub or contribution pages + imprint and data protection

modern & extensible WordPress CMS

responsive web design

4 website layouts + 3 customisation loops of your favourite

Coming soon preview page

404 page for error messages

Contact form integration

Google Maps integration

Social media links

Domain & Hosting

Domain consulting, purchase & registration

Server setup

Setting up the website technology

Setting up e-mail boxes

Online appointment booking

Advice according to your wishes & requirements

Coordination of facility management between. Practice & provider

Implementation on your website

Please note: the costs incurred by the operator of the online scheduling software (e.g. set-up costs, monthly fees) are invoiced separately and are not included in the package price.

Website editing, SEO & multilingualism

individual & reader-friendly text design

Search engine optimisation of the texts

Search engine optimisation of the website

Translation of the website into 1 other language

Google & Bing implementation of the website

Creation of a Google My Business entry

Setup Google Anayltics

Creation of 1 social media presence

 

Website Datenschutz

SSL certificate implementation

Cookie banner integration

Imprint – daily updated

Privacy policy – daily updated

 

Recommendation: Always keep your imprint and data protection up to date in accordance with the latest legal amendments – use our convenient data protection updater service for this.

Print equipment

Business cards: 1,000 pieces

Appointment cards / recommendation cards: 1,000 pieces

Appointment slips / notepads / prescription pads: 100 pads 50 sheets each

Stationery print & digital: digital as MS Word file according to DIN 5008; print 2,000 pieces

Envelopes: 2,000 pieces

Presentation folders: 100 pieces

Postcard / Info card: 500 pieces

Flyer incl. Texting: 6 pages, 500 pieces

Brochure incl. Texting: 8 pages, 250 pieces

Stamp: 1 piece

Practice sign inside / outside: 1 piece

Forms e.g. medical history sheet – on request additionally as a fillable PDF document plus 149€: 2-sided, 2,500 pieces

 

We design your practice stationery individually with your logo and in your corporate design.

All print products are incl. Printing & shipping for the specified versions. – View our product catalogue here. For desired special formats, special papers, refinements or higher shipping weights due to larger purchase quantities, additional costs may apply.

Photo shoot & stock images

Photo shooting package S – approx. 2 h on location, 2-3 portraits or or 1 team photo, 1 posed situation, photos of 1 room, outdoor photos, 2-3 details

Photo shooting package M – approx. 4 h on location, 4-5 portraits or 4 portraits & 1 team photo, 2-3 posed situations, photos 2 rooms, outdoor photos, 3-4 details

Photo shooting package L – the whole day or 7-8 h, bup to 10 portraits or 8 portraits & 1 team photo, 5-6 posed situations, photos of 2-3 rooms, outdoor photos, various details

5 stock images incl. Image research and image licence purchase

10 stock images incl. Image research and image licence purchase

15 stock images incl. Image research and image licence purchase

 

You can find more information about the photo shoot in our terms and conditions.

Customers who trust in us:

Customer logo Tao Physio Weimar
Customer logo Scissorhands Berlin
Customer logo mga Physiotherapie & Osteopathie Berlin
Customer logo Augenarztpraxis am Tiergarten Berlin

Marketing for hairdressers, beauty and nail studios and wellness facilities : Your short route to the big goal

1

Select marketing packages & get a quote:

Select your desired services or packages and get your non-binding quote conveniently via the quote and contact forms on our website. We will then send you an offer by e-mail in the shortest possible time. If you have any questions about this, we would be very happy to discuss them over the phone.

2

Kick-off and analysis of actual and target:

Once you have accepted the offer with your signature, we will start our project phase for your individual marketing with a joint kick-off meeting lasting approx. 1 hour. During this meeting, we get to know you, your practice and services, record all relevant framework conditions and key data, and define a project plan with all milestones. If copywriting and professional photos are part of your service, you will receive an appointment for an interview as well as the photo shoot from us.

3

We work with agile methods:

The milestones defined in the project plan are scheduled at weekly to fortnightly intervals, depending on your schedule. They take the form of 45-minute virtual or face-to-face meetings and also serve as a correction loop for discussing interim results and change requests. In total, it is about 2 to 3 correction loops. This agile approach (SCRUM method) enables an effective, customer-oriented, transparent and highly creative work process with a timely project result and the lowest possible workload for your practice.

4

Short project runtimes with the best quality results:

Within a few weeks, you can already go live with your website, distribute your flyers or brochures, or stock the newly founded aesthetic institution with all the necessary materials. And even after the project has been successfully completed, we would be pleased to accompany you as a strong and reliable partner in the long term.

Lassen Sie uns gemeinsam durchstarten!

Sie haben Fragen zu unseren Leistungen, möchten eines unserer Pakete buchen oder am liebsten direkt mit uns Ihr Praxismarketingkonzept an den Start bringen? Dann nehmen Sie sehr gerne Kontakt mit uns auf.